Tag: luxury brand management

The latest news and views from the SWA
1st April 2024
Roles with a taste for the finer things

Luxury brand management – find your role in the whisky industry You can’t deny that whisky oozes glamour and class. For many, it’s one of life’s little luxuries and as an industry, it’s another opportunity to flex your luxury brand management muscles. With a rich and renowned history, Scotch whisky is a symbol of craft […]

The Scotch Whisky Association

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Quartermile Two, 2 Lister Square, Edinburgh EH3 9GL
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