Marketing Executive (North America)

We have a unique opportunity for someone to join our international team in the new role of Marketing Executive (North America)!

This role will be based at our head office in Scotland – it’s the lynch pin between our in market team and our central support teams. Whilst this will suit a marketeer looking to expand their skills and experiences, we are looking for a marketing professional with a passion for premium brands and a knack for creativity. We want to find a candidate who thrives to be part of a dynamic team where their ideas can and will make a real impact to help drive the success of our exquisite portfolio of wonderful brands in the USA market.

Why We Think You'll Love This Role:

Imagine being at the forefront of brand led innovative marketing campaigns, engaging PR activities, and captivating events. As our Marketing Executive, you'll have the opportunity to:

• Create Impactful Campaigns: by working closely with the Marketing Manager to design and execute brand strategies that captivate and excite our consumers. You'll manage creative agencies, develop unique marketing assets, and ensure our brands shine at trade shows and events.
• Build Strong Relationships: be the PR expert, managing our PR strategy and digital campaigns. You'll forge strong connections with media, influencers, and key opinion leaders to amplify the presence of our brands. Your efforts will help grow our social media following and enhance our digital footprint.
• Engage with Communities: connecting with whisky clubs, supporting business reviews, and managing marketing assets are part and parcel of everyday life. You'll track PR ROI and ensure our brand communications are engaging and effective.

What Will Make You a Great Fit:

• Skills:
  • Excellent time management and multitasking abilities.
  • Strong relationship-building skills with a collaborative mindset.
  • Proactive and adaptable with a keen eye for detail.
  • Creative thinker with strong communication skills.
• Experience:
  • Proven track record in PR, Digital Marketing, and Event Coordination.
  • Experience with influencer campaigns and performance tracking.
  • Previous experience in the whisky or spirits industry is a plus.
  • Familiarity with design tools like Adobe Creative Suite or Canva is desirable.
  • Previous experience within the USA market as a direct consumer or marketing expert.
• Qualifications:
  • Bachelor’s degree in Marketing, Communications, Public Relations, or Events.
  • Knowledge of SEO, Google Analytics, and paid social media campaigns.
  • Previous Events Management experience.

Why You'll Love Working With Us:

Here it’s all about working ‘In Good Company’; effectively working within and across internal teams and with external partners and customers. We foster a culture of innovation and collaboration and in this role, you'll have the opportunity to work on lots of exciting and commercial value-add projects. You will develop your skills, and grow your career in the dynamic world of premium branded goods in a high paced, agile and energetic market across the USA. We value ideas and contributions… your success will be our success!

Ready to Join the Adventure?

If you're ready to take your marketing career to new heights and be able to make a real impact, we want to hear from you!. Applications are invited by clicking on our portal and submitting your CV, answering some key questions and submitting a tailored cover letter, clearly outlining why your skills and previous experiences are a perfect fit to what we are looking for - remember this is your opportunity to shine and to tell us exactly why this is the ideal role for you, and just why you would be the perfect candidate for us!

Please note, this is an open application window therefore we may close the advert at any point depending on the candidate applications received, so our recommendation is that you apply early to ensure you do not miss out!

***No Agency Contact***

Proudly supporting the #OpenToWork movement. 

Ian Macleod Distillers (IMD) are proud members of the Scotch Whisky Association, Drink Aware and the Portman Group. In our individual IMD way, we endeavour to follow best practice to help shape our commitment to wider social responsibility and industry standards. We are advocates of promoting responsible selling and consumption of alcohol.