Ardbeg Senior Marketing Project Lead

Other Key Responsibilities:

• Manage partnered design agencies, ensuring 5-star luxury standards.
• Maintain regular communication and positive relationships with consultants, property management, senior management in MH, and the local community and stakeholders.
• Reconcile project plans designs and project budget.
• Work with Head of Brand Homes to ensure appropriate staffing levels are in place.
• Deliver to a luxury standard: the retail offering, POSM, and all signage, amenities, and movable goods.
• Identify new sources of growth and target new consumers with the most relevant strategy to develop the brand worldwide.
• Develop and deliver compelling and actionable global brand programmes, aligned to brand positioning to build brand desirability and velocity.
• Support the annual market brand planning process and review.
• Be a dynamic and passionate ambassador of the Brand, always seeking to strengthen Ardbeg’s reputation both internally and externally.
• Build effective relationships with cross-functional colleagues in the Maison and with local Market brand team counterparts.
• Assist Brand Team and Head of Brand as required on other ad hoc projects.
• Conduct a post-mortem analysis of key projects to integrate key learnings.

Professional/Technical Experience:

• University qualification or relevant experience
• Strong marketing skills: innovation and product development, brand strategy, and creative development experience essential
• Experienced in working with multiple stakeholders, budget management, and adhering to project timelines
• Research and knowledge synthesis

Key Competencies:

• Capacity to deal with ambiguity within a complex environment
• Strong interpersonal skills, “savvy” within a matrixed organization
• Proactive attitude, must take ownership of projects with a mindset to drive to successful completion
• Action oriented, drive for results, customer focus
• Capacity to motivate and excite people